I couldn't believe my eyes first time I saw it. A bloody knife-wielding Col. Sanders about to butcher a chicken -- in broad daylight and in a huge billboard along EDSA. "Kentucky Fried Cruelty," the billboard read. "Live Scalding..."
It must be the heat! Sure enough, the next time I passed EDSA just a few days later, the billboard was gone. What happened? Did the people who put it up chicken out? I'm determined to find out.
It took me no time to trace the billboard to KentuckyFriedCruelty.com, a site put up by PETA or People For the Ethical Treatment of Animals, based in Norfolk, VA.
PETA is "asking KFC to eliminate the worst abuses that chickens suffer on the factory farms and in the slaughterhouses of its suppliers, including live scalding, life-long crippling, and painful debeaking."
The site shows shocking video of "KFC House of Horrors," where workers at an alleged KFC slaughterhouse stomp, kick and slam birds against walls. Another video shows "live birds forced into tanks of scalding hot water while completely conscious and able to feel pain."
Until KFC agrees to do improve its treatment of animals, PETA is calling on consumers to boycott KFC.
That I've got to see. An animal rights victory in this cockfighting dogeating country. If the disappearing billboard is any indication, though, Col. Sanders has already clipped their wings.
Comments